The Elusive Archive is a project in collaboration with Levi Lanser for The New Masters, a project by Dift for Bienale Interieur 2018, Kortrijk.
We were asked to re-interpret the printed archive (over 300 magazines and newspapers) of the 50 year old Biennale Interieur.
We wanted to (re)shape, (re)interpret, (re)invent the given archive by simply publishing actual scans coming from the publications.
We wanted to approach a rational content in an intuitive way, with just a couple of parameters to get us started. We didn’t know in what this would result, therefore we called this our elusive archive.
Elusive — meaning difficult to find, catch, or achieve.
When we talk about archiving, we often think about organizing and structure. But mostly, people think about using the brain, the reasoning to do this.
Archiving isn’t exactly connotated with intuition, since this is the ability to understand something instinctively, without the need for conscious reasoning.
These were our paramaters:
1. Intuitive action (Picking the magazine)
2. Structured action (Setting the timeframe)
3. Structured action (The 3 Scans)
4. Intuitive action (The personal Scan)
With the content we gathered, we created this publication. There are 40 posters, so the archive can be shown in a page/poster per page/poster way or as a whole. This publication is based on the following system: The cover has a full list of the used magazines. We provide the following info per scan: name of magazine, publishing date and the type of content (inside, cover or spine). We also made some illustrations based upon interior objects or forms and shapes we’ve found in our selection. In the middle you can read a long email conversation between us about archiving. The original archive and our work is shown during the Biënnale (18 - 22 October) and until 4 November 2018. It’s a printed edition of 300 by @stockmansinspiredby on Munken Print White 150 g.
Together with 88888 I worked on a project for Architecture Workroom Brussels and City of Torhout: 'Torhout in Zicht' (meaning Torhout in sight).
The project contains a walk through the city, designed by Office88888 and a booklet created by myself. White abstract planes are part of a series of interventions in combination with photos by Marie-Francoise Plissart, offering new perspectives on the city landscape.
Office88888's scenography inspired me to design the booklet that comes with the walk: the cover is all white with embossed letters and 1 (brick) color.
Together with Mads Teglers I worked on a new photographic book for him, called Jambon.
In August 2015 Mads went to Spain to shoot Roxy Lan.
This book is a limited numbered edition of 200 copies.
215 x 275 mm, 56 pages, hardback, printed in the EU, published in October 2016.
For sale here.
Two weeks ago we finished the identity and layout for Nook, a new professonial magazine about interior architecture found and published by AiNB (Brussels, Belgium) and BNI (Amsterdam, The Netherlands). Concept development by Levi Lanser.
Extra design support from Lisa Stubbe.
The first issue was launched 17 July.
Jefferson Hack is renown for his innovative vision on journalism, film, photography, television and digital media. He co-founded British fashion/culture magazines Dazed and Confused, Another Magazine, Another Man as well as their digital versions. Today he proposes this new publication in order to re-define the purpose of alternative media in the digital age, illustrating how a transdisciplinary approach can break the conventional mold of a magazine into a modern experience. Contains contributions by Hans Ulrich Obrist, Björk, Tilda Swinton, Rankin, Kate Moss, U2, Thom Yorke. This publication seeks to share methodologies and inspire creatives, suggesting anti-formula processes that can be adopted to define the future of publishing and communication. This is a numbered edition of 5000 copies, each cope presents a personal cover.
Get your copy here:
Art Directed and Designed: by Ferdinando Verderi
Edited by: Ferdinando Verderi and John-Paul Pryor
Produced by: Felicity Shaw
Design Team: Piera Wolf and Stephanie Specht
Assistant Designers: Aline Stieger and Bia Kim
Soon photos of the book.
Design of the new identity and magazine Chroma! An online and print magazine. THE RED ISSUE (Winter 2017) An eclectic mix of photography, art and creative writing.
Ugly houses and witty quotes. This simple recipe from the blog Ugly Belgian Houses by Hannes Coudenys is a hit. It began in 2011 with the online posting of one photo of an architectural 'monstrosity'. The result was a tsunami of likes and hundred reactions, positive but also a lot of negative. This book is not just a collection of ugly houses, but also a reflection on the sometimes surreal town planning and architecture in Belgium and the universal perception of beauty and ugliness. With contributions by Peter Swinnen, David Helbich (Belgian Solutions), Charles Holland (Fat Architecture), Bent Van Looy ...
Designed in 2015.
In 2007 Em. Prof. Dr. Johan Swinnen gave me my very first book project. He showed interest in my creativity from day one I met him. I consider him as a very important person in my career as a graphic designer.
He’s an academic, art critic and writer who studied photography and cultural sciences and graduated in the art sciences. He’s also the founder and former director of the Higher Institute of Fine Arts (HISK) in Belgium, emeritus professor at the School of Arts of the AP Hogeschool Antwerpen and used to teach at the Vrije Universiteit Brussel and the Université Sorbonne. During his 40 years of international academic experience as professor of photography sciences he’s written many books where I was able to design a few of them.
In May his first novel 'Happening' will appear. The book tells the story of the fire at Innovation in Brussels, built by the great Art Nouveau architect, Victor Horta in 1901. The Innovation department store was destroyed by a fire in 1967 in which 325 people were killed in less than half an hour. At the time there was an American promotion running. The tragedy led to new safety regulations and a new architecture for public buildings. It is said that it was to wipe out the memory of this disaster that the company remarketed itself as "Inno".
I realize how important this book is to him and I am very happy and honored he asked me to design the cover.
Interior architect Jessy Van Durme and photographer Piet Albert Goethals went to Scandinavia this year where they visited 17 ateliers of temporary designers. They photographed their work and work spaces and made a portret of each designer. The result is this book called Scandinavian Designers at Work (Publisher Luster).
A book with some latest work I created in 2016-2017.
For sale here.
This is the cover for the book From Flux to Frame by Maarten Van Acker. As we speak we are still busy with the typesetting of this book. Many pages, many photographs, ... Maarten Van Acker is an urban and infrastructure architect who is also teaching at the University of Antwerp. (2014)
Cover for new book ‘Designing the Future’, project sponsored by Vlaamse Overheid — initiated by Vlaams Bouwmeester, Architecture Workroom Brussels and Internationale Architectuur Biennale Rotterdam.
Soon full book images.
Ten years of S Magazine, n.17 – 4 covers. I was very happy to be able to redesign this whole magazine together with Mads Teglers and Jens Stoltze and Stefanie Djie. Soon more images (inside pictures).
You can order the magazine here.
I created a book called 'Totem Faces 7, Word Plays 17, Graphic Karaoke 31, Feels 45' with a small selection of my personal illustrations created in 2016. The numbers in the title refer to the pages of the chapters while the inside has no page numbers.
Soft cover, 21×26 cm, 74 pages.
The Tanakh, the Bible and the Qur'an are 'sacred' books known throughout the world and with a history dating back over centuries. Today these books are still as elemental and significant as they ever were. They are at the heart of religious life for Jews, Christians and Muslims.
This richly illustrated catalogue discusses the structure and content of Tanakh, Bible and Qur'an and explains how these books function in religious practice and study. (2014)
Publisher: BAI - MAS Books
Expo: 19/9/2014 - 21/122014, Erfgoedbibliotheek Hendrik Conscience, Antwerpen
Hardback, 255x200mm, 176p
English/ Dutch edition
You can order the magazine here.